IMD Professor Stefan Michel on LinkedIn and the future of learning in the workplace LinkedIn recently announced that it was entering the professional development market. Surprisingly, this news barely caused a ripple. Will 22 September 2016 go down in history as a key milestone in the digital transformation of the...
Book Review: Cheryl and Mark Burgess’ The Social Employee
Did you know that 79% of businesses are utilizing social media to communicate with their target audiences? In Cheryl and Mark Burgess’ book “The Social Employee: How Great Companies Make Social Media Work,” the authors explain why social media is necessary and the powerful benefits of involving company employees as...
5 Secret Gmail Tips to be More Productive
Surprisingly, trying to answer your work emails as they come in can be about as productive as watching cat videos. Fortunately, if you use Gmail or Google Apps for work, you’re in luck. Grovo, an online education platform for leading sites, apps and Internet tools has the top 5 things...
Turning Online Relationships Into Real Life Business Potentials
Today’s rave is social media. Everyone thinks social media will create such a buzz for their business, that they won’t have to do anything else. So, they create Facebook and Twitter pages. They open a Google+ account. They create boards on Pinterest, groups on LinkedIn, have a YouTube channel, and...
What Is Social Media?
A friend shared the attached image with me and I thought it was funny enough to share with you. In case you can't read it, it says: Social Media Explained: Twitter - I'm eating a #donut Facebook - I like donuts Foursquare - This is where I eat donuts...
Want Discounts in East Midtown Manhattan? Here’s How To Get Them…
Rob Byrnes of East Midtown Partnership was recently on my Blogtalk Radio show. Here's the transcript and following that is the actual show.... Intro From business blog to marketing and motherhood, we are live. Hilary Topper On Air! 0:14 Hilary Topper Hey there everyone! It's Hilary here and you're...
What’s New in Social Media for 2013…
I love learning about new social networking sites and apps and figuring out how to use them to target various demographics. In 2008, when there was a huge downturn in the economy, I spent the year looking at hundreds of social networking sites and figuring out their target market. In...
So.cl – New Social Networking Site
Everything is changing again. Google + just added a community where people can discuss various topics that interest them. Facebook now has a “year in review” where they pull all of your most popular photos, status updates and activity into one spot. LinkedIn has a new updated profile page along...
How Social Media Makes the World Small…
I first met Greg Sleter when he was the editor of the Long Beach Herald in the early 1990's. I had just started my business and would talk with him about clients who lived or worked in Long Beach. We developed a good working relationship. A few years later, I...
Four Trends for 2012 by Christine Presto
2012 is still fresh, new and a time to start making positive changes for your business. Below are a few simple trends that all businesses should lean towards to create a better image for themselves and for the consumers. 1. Using Less Stop printing unnecessarily, turn off the lights when...