I went to Austin on a book tour at Bookwoman during the week of November 28. My actual book tour was the 30th and I was also in town for The Running Event (TRE). The Running Event Before the pandemic, I would go every year to get content for my...
What Makes Austin Weird?
Everyone always says that Austin is weird, but why? I have been to Austin at least five times -- 3X during the SXSW Interactive Conference and 2X for The Running Event. Each time I go, I continuously enjoy myself. So why is Austin Weird? I tried to figure it out...
If You Only Have 48 Hours in Austin…
If you only have 48 hours in Austin what should you do? Here are a few must-see suggestions: Take a City Tour with Auston Detour Ike, our tour guide was funny and weird. He wore one round and one square glasses. Ike took us on a 2-hour tour around the...
A Runner’s Diary: Running in Austin During SXSW 2013
After I downloaded the South by Southwest (SXSW 2013 mobile) app, I noticed that Brooks Running was having a “Cowboy Run” on Saturday, Sunday and Monday (March 9-11). I signed up immediately. I had cowboy boots but was certainly not going to run in them. I also didn’t want to...
Chevy, Oreos and All Other SXSW Sponsors Need To Rethink Their Strategy…
After spending this past weekend at South by Southwest (SXSW) Interactive, I had some suggestions for the sponsors: 1) Chevy -- I loved the idea of having all the new Chevy vehicles at the conference. I even loved having the opportunity to test drive the Volt, Chevy's newest all electric...
10 Tips to Surviving South by Southwest…
Make sure you register early for SXSW and get a hotel room at the same time, otherwise you may be an hour away from all the activity. Download the SXSW app before you get there and select click on what you want to attend. Get to sessions at least...