FireFly Music Festival Experience

What's it like to experience Firefly Music Festival? You walk into the festival with thousands of people all moving in the same direction.  When you enter the turnstiles, you see people shuffling around some are going to the left and others to to the right. You walk straight. You pass a slew...

Stocking Stuffer: The Wine Clip 2

If you need another gift or stocking stuffer, you may consider purchasing The Wine Clip 2.  The Wine Clip 2 promises to bring out the best in every bottle of wine, even if it's a cheap bottle. Typically, I like expensive red wines.  I was in Napa and Sonoma last summer...

Book Review: The Old Rush – Marketing for Gold in the Age of Aging by Peter Hubbell

Marketing to Baby Boomers is not a new thing.  However, according to The Old Rush:Marketing for Gold in The Age of Aging by Peter Hubbell, many brands have forgotten about the Boomers and have changed their marketing direction to focus on younger generations.  He feels that’s a big mistake. Hubbell,...

Festival Review From a First-Timer: Day 1 and 2 at FireFly Music Festival

My husband and I arrived in Delaware late Thursday afternoon, just in time to catch a couple of shows at the Firefly Music Festival. Firefly is a relatively new festival, this was its third year in existence and this was my first festival. We bought VIP tickets because we thought...