Category: Guest Blog

Health care is a thorn in every small business owner's side. Personally speaking, I spend thousands of dollars every month for the opportunity for my staff to visit a doctor when they get sick to pay a hefty co-pay. My husband and I pay for our health insurance through my...

"You can observe a lot by just watching." -- Yogi Berra With apologies to Yogi, you can also learn a lot by listening too. Especially on Twitter. A lot of people have the mistaken notion that Twitter is just another way to broadcast your message far and wide. In theory,...

Over a year ago, Barbara Behrens of The Learning Net reached out to my boss, Hilary Topper. Barbara wanted to know if anyone from HJMT would be interested in getting involved with Literacy Nassau. Hilary looked at me and said, “why don't you get involved? It's important to get involved...

In Groundswell, the book by social media consultants Charlene Li and Josh Bernoff, they write about a smart methodology called POST, which stands for People, Objectives, Strategy and Technology. Here’s a real life case of POST in action (with the brand redacted). Strategy in the Protein Drink Category. There is...

Last Spring, Lisa Gordon, Supervisor of Publicity, and I ran a public relations interest badge class for the Girl Scouts of Nassau County. The class went so well, that the Girl Scouts of Nassau County asked us to do the class again. Since Lisa is up in Rochester spearheading the...

I grew up in Rochester, NY. I was adopted at age 6 months from Seoul, Korea to my parents, Marilyn and Bruce Comstock. My father now lives in Victor, NY and my older sister is a Rochester City School District teacher living in Rochester, my mother is deceased. I attended...

Please read the story of Benji. My parents met Benji 3 years ago on one of the many mission trips they have taken to the Sosua area of the Dominican Republic . A picture of him with my dad is attached. I am writing in hopes that someone who reads...