Want to increase your search engine optimization (SEO) but don't have the budget for online advertising? One way to increase your organic SEO is to build links for your web site. Here's how to do it: Guest blog on other blog sites and link to your web site Hold contests...
The Five DON’Ts for Networking On the Golf Course
If you’re like me, you probably have a “love/hate” relationship with the game of golf. There are some days that you play incredible. You almost think to yourself, hmmm, maybe I should go pro. And then, there are other days where you play so bad that you just want to...
Using Instagram Yet? It May Be Too Late…
I don't know about you, but when I found out about Instagram, I immediately downloaded it on my iPhone. I took one or two shots and then quickly lost interest. But the other day, I was looking at it again. I started playing around and realized that I really enjoy...
Moustache Brewing Co. Raises Capital Via Social Networking!
When Brendan Stanton of Meltzer Lippe Law Firm reached out to me the other day and told me about his friend who wanted to form a local brewery, I wasn't too impressed. But when he told me that they were raising money via a new social networking site that crowd...
How Social Media Makes the World Small…
I first met Greg Sleter when he was the editor of the Long Beach Herald in the early 1990's. I had just started my business and would talk with him about clients who lived or worked in Long Beach. We developed a good working relationship. A few years later, I...
Taxes, Estate Planning and Death?
Take a listen to my blogtalk radio show, Hilary Topper On Air, and learn all about taxes, estate planning and how to protect yourself and your parents from major estate taxes! Terry Smolev of the Law Offices of Terrance E. Smolev is the guest and he provides some valuable tips...
The Scary White Blank Page
We all have it. It’s nothing new. At one time or another, we will all get writers block. We look at a white page and we don’t have anything to say. Do we write about what happened today or yesterday? Do we write about our dreams and ambitions? Or do...
Muck Rack? The Shorty Awards?
Check out my interview with Gregory Galant, CEO of Sawhorse Media, talks about a new social networking site that connects Journalists with entrepreneurs and public relations people. He also talks about the Shorty Awards and how Twitter has become an important part of our lives! Check it out here: https://www.blogtalkradio.com/hilarytopper/2012/03/29/journalism-on-twitter-and-social-media
10 Ways to Enhance Your Blog Using Video…
1) Interview A Client Clients have a lot to say about their services and products. By giving them the opportunity to be interviewed for your blog, gives them added value and more exposure. 2) Interview a Staff Member Let the world know what your staff do at their job. Also,...
Pinterest + Pins = Controversy?
Within the last couple of weeks, there has been a lot of controversy over at Pinterest (which comes from the words pinning and interest). First, the new social networking site, which acts as an online bulletin board with stuff you love to “pin,” changed its look. The site, which at...